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Philippe Lazaro from Plant With Purpose – The Ethics of Storytelling

Philippe Lazaro from Plant With Purpose – The Ethics of Storytelling

 
 
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This week on The Ministry Growth Show we talk with Philippe Lazaro who is the Creative Director of Plant With Purpose. Philippe is a wealth of knowledge when it comes to marketing and storytelling and he shares a ton of great insight into the current marketing landscape of our day. In this episode, we discuss value-driven communication, content categories, and the ethics of storytelling. Philippe has a ton of great thoughts to share on the latter subject and he shares how Plant With Purpose is retaining and promoting dignity with the content and stories they create. Enjoy!

Relevant Resources:

Akimbo – Seth Godin’s Podcast
Creative Pep Talk
The 22 Rules of Storytelling, According to Pixar
Story Wars by Jonah Sachs
The Hero and the Outlaw

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